Halloween is one of our favourite times of the year! It’s a fantastic excuse to get creative and a little bit spooky. So, you can imagine our excitement when we were contacted by the Premier Comms agency on behalf of Warner Bros with a very special request to create some pumpkin carving kits.
They wanted a unique, hands-on way to engage with some of their special customers for Halloween. The mission: to create a series of bespoke, step-by-step pumpkin carving guides based on some of their most iconic horror films.
Designing the pumpkins
We immediately jumped at the chance and set to work designing three different templates. To make the activity fun for everyone, regardless of their carving skills, we set them at different levels
- Easy: IT
- Medium: Nightmare on Elm Street
- Difficult: Beetlejuice
We created a comprehensive, easy-to-follow step-by-step guide showing users exactly how to carve the ghoulish designs into their pumpkin.
The Full Package: A Spooky Surprise in a Box
This project was about more than just instructions. It was about delivering a complete experience.
We packaged the instruction leaflet with everything the customer would need:
- A fresh pumpkin, ready for carving
- A full set of carving tools
- The instructions and how to light and keep your pumpkin info sheet
We boxed up each individual kit and sent them off to the client, who then forwarded them to the intended recipient . We believe they were encouraged to share their progress and final creations on social media, creating a fun, interactive, and shareable activity.
What a fantastic way to engage people at Halloween! We love to create bespoke packages tailored to any customer’s needs, and this was a perfect example of turning a brilliant idea into a fun, spooky, and tangible activity.
Get Creative This Autumn
Are you feeling inspired for your own autumnal event, corporate gift, or unique brand activation?
To find out more about our autumnal pumpkin products or to discuss a bespoke package of your own, just contact us
